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/tokyo/lineup/talks/pablo-ruiz-muzquiz/

Towards middle grounds: Finding harmony in creative process

For decades, the creative process behind ideation to execution relied heavily on ecosystems that favour one side or the other. Either designers had to sacrifice
and go into developer grounds or developers had to tread carefully around designer's playgrounds.

While this on its own causes enough friction, sharing such vital information on a fully outsourced environment brings in further departments for rightful security
reasons. What if a middle ground where you set the boundaries was possible?

In his talk, Pablo will take us through Penpot and how it offers familiarity to both sides for smoother processes and being able to keep it all on a private
ecosystem with sufficient safeguard measures.

About Pablo

Pablo is the CEO of Kaleidos, makers of Penpot. He has 20+ years of experience in software development and has been an entrepreneur since 2011. He has led
major technological undertakings ranging from AI to Retail. His academic background in Physics and Computer Science is at the core of his multidisciplinary
collaboration ethos. He raised $20M for the biggest Series A round for an open source product in Spain to date and helps kindred spirits that aim at positive
impact of technology.

He frequently speaks about open source, design and code collaboration and lean and inclusive teams.

On a personal side, he loves archery, role-playing games, gardening and cooking.