In this hands-on workshop, you will gain the foundational knowledge and skills to build with AI. You'll explore the principles and techniques that can be applied to create your own custom tools (such as plugins or simple web apps) to automate repetitive tasks and streamline your design workflow. You'll leave with a practical understanding of how to translate your ideas into reality.

Oyindamola is a strategic product designer with comprehensive expertise across B2B enterprise SaaS and eCommerce environments. He effectively translates complex user needs into intuitive design solutions that drive measurable business impact and industry innovation.

With 7+ years of experience spanning the complete design spectrum, Oyindamola has evolved from UX/UI foundations to become a strategic product design leader who focuses on the critical intersection of People, Product, and Process. At Zalando, he spearheads design initiatives that elevate user experiences for millions of customers while establishing new industry benchmarks.

Oyindamola operates with a data-informed approach, consistently delivering design solutions that generate significant increases in conversion rates and customer adoption. His collaborative methodology enables him to orchestrate cross-functional teams, ensuring cohesive and effective design outcomes that balance user satisfaction with commercial objectives.

Beyond his design practice, Oyindamola champions the development of design excellence through active mentorship, guiding emerging product designers globally while continuing to shape the next generation of design thinking. His leadership extends from hands-on design execution to strategic vision, positioning design as a core driver of business success and user satisfaction.

Felipe is a multidisciplinary product designer and creative leader. He combines over 15 years of digital design expertise with strategic product thinking to create transformative user experiences that redefine industry standards and business models.

Based in Finland with Brazilian roots, Felipe operates at the intersection of user-centered design, innovative technology, and business strategy. As a Principal Product Designer at Zalando, he was instrumental in developing 'Sell to Zalando'—a groundbreaking service that transformed Europe's leading fashion platform from a purely transactional marketplace into a comprehensive circular economy ecosystem where customers seamlessly buy and sell pre-owned items.

Felipe's approach encompasses the full design spectrum, from comprehensive user research and testing through to pixel-perfect implementation in Figma. His strategic mindset enables him to conceptualize platform-level innovations while maintaining meticulous attention to detail in execution, ensuring that every design decision enhances both user experience and business objectives.

Beyond his product design practice, Felipe has established himself as a global design educator and thought leader, creating educational content that reaches over 5,000 designers worldwide. His expertise spans content creation touching on topics such as, AI integration and Design Systems, with his first Figma crash course achieving recognition as the top-rated program nationally. Through his teaching and content creation, Felipe continues to shape the next generation of design professionals while advancing industry standards in digital product design.